What is Facebook Retargeting?

Re-engage your audience with Facebook Retargeting. We all know that Facebook is the most popular social media site on the planet and there are billions of people who are on Facebook, everyday. With Facebook Retargeting, we have the ability to show your ad or Facebook post to people who have previously visited your website. With the popularity of Facebook, anyone that reaches your website, will probably have a Facebook account.

How it Works

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The user, visits your site and browses

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Your website leaves what’s called a “cookie” marker on the user’s browser

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The user visits Facebook, and sees your ad or post

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The user responds to your ad and returns to your website to complete a transaction

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